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BackWeb Delivers Proactive Technology for Logitech Customers WorldWideSan Jose, CA.- October 29, 2001 —BackWeb Technologies (Nasdaq: BWEB), the leading provider of ProactivePortal™ technologies for the enterprise, announced today that Logitech (NASDAQ: LOGIY) (Switzerland: LOGN, LOGZ) has powered its mouse and keyboard software with BackWeb® Proactive™ technologies to maximize and extend the reach of its relationship with 20 million customers worldwide. With millions of people buying Logitech pointing devices and keyboards through retail dealers and worldwide distributors, Logitech wanted to establish a direct relationship with its customers and improve its after-sales customer experience. By ensuring that end-users receive critical content such as notice of software upgrades, patches, and product promotions in a seamless, timely and cost-effective manner, Logitech is able to provide a high level of customer satisfaction with its products. BackWeb's Proactive technology allows software upgrades and product promotions to be seamlessly delivered and downloaded to Logitech customers using BackWeb's patented Polite® communications technology, which avoids disrupting the user by downloading content in the background during network idle time. Since upgrades are now delivered directly to the end-user, Logitech can enhance the customer experience and reduce service costs and time to market. "Logitech is committed to providing our worldwide customer base with the best possible product experience," said Michel Yavercovski, director of partner marketing, Logitech. "Making sure customers had the very latest information was a challenge best addressed by BackWeb's ProactivePortal technology. This technology provides the critical piece to enable our customers to maximize the use of their Logitech products. Choosing a tool that was scalable and reliable was another requirement that was met by BackWeb." "By implementing BackWeb's Proactive solutions, Logitech is making it easier for customers to do business with them," said John Kemp, director of product marketing, BackWeb Technologies. "ProactivePortal technologies are the result of hundreds of man-years of development effort and five years of experience with hundreds of customers. Providing these high value Proactive services and putting critical content in the hands of those who need it most will add significant value to Logitech's ongoing relationship with its worldwide customers."
Note 1 Net loss per share excludes amortization, write-off of intellectual property and other intangibles, restructuring charge and write down of an equity investment BACKWEB TECHNOLOGIES LTD. Condensed Consolidated Balance Sheets (in thousands)
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