DIGITALSQUARE Receives a `Push´ from BackWeb Technologies

BackWeb's Polite push technology gives digital desktop infrastructure the means to automatically provide customers with the latest product information

SCOTTS VALLEY, Calif., and SAN JOSE, Calif., August 1, 2000 - DigitalSquare, Inc., the creators of the digital commerce network, and BackWeb® Technologies (Nasdaq: BWEB), the leading provider of push for e-business solutions, today announced plans to use BackWeb's Polite™ push technology to deliver customized and timely content to PC users browsing the DigitalSquare shopping environment directly from their PC desktops. With patented BackWeb technology, DigitalSquare can automatically provide real time pricing and product information for customers who wish to purchase any of the titles available for instantaneous delivery directly from their PC, including popular, best-of-class software in categories like PC tools, games, education, business, home enrichment, and personal hobbies.

"BackWeb's push technology enhances the DigitalSquare customer experience by providing courteous delivery of critical product information, updates and new content as soon as it becomes available," said Lee Peterson, chairman and CEO of DigitalSquare. "Polite push is an outstanding benefit to our software vendors because it allows them to update product and pricing information whenever they need to. Additionally, the PC user receives fresh content without interruption."

"DigitalSquare understands the critical importance of providing customers with fresh, relevant information," said Eli Barkat, chairman and CEO of BackWeb Technologies. "BackWeb-enhanced content gives e-businesses a substantial edge in a world where the most up-to-date information is an increasingly valuable commodity, while providing access to a potential customer before they go online." DigitalSquare Receives a ‘Push' from Backweb® Technologies

BackWeb's push technology willsupport DigitalSquare's Content server, which maintains current product information for customers, and is a key component in DigitalSquare's patent-pending Digital Content Vending, Delivery and Maintenance System. The Content server contains all active content including product collateral, promotional campaigns, and new product announcements. Information updates are provided by BackWeb's push channels, which politely deliver the information to customers.

With BackWeb's patented Polite push technology, DigitalSquare can deliver multimedia-rich digital displays of any size or format, including audio, video, graphics and HTML. BackWeb's Polite Agent™ avoids disrupting the customer by using only available bandwidth and politely delivering the information in the background.

About DigitalSquare™
DigitalSquare is a privately held company founded in 1996 and is located in Scotts Valley, California. The company has developed a digital commerce network designed to distribute digital products, entertainment and advertising to millions of new PC owners. Digital media providers are given high-visibility placement on new PC OEM desktops with zero customer acquisition cost. Advertisers get strategically placed ads in front of new PC owners even before they connect to the Internet. DigitalSquare's approach integrates proprietary, patent-pending technology and large-scale backend networking with industry-standard licensing systems, enabling computer users to view rich media, and evaluate and purchase digital content already resident on the hard drives of new PCs with no downloading. Find more information about DigitalSquare on the web at www.digitalsquare.com.

About BackWeb Technologies
BackWeb Technologies is a leading offline Web software company. BackWeb extends the value of technology investments by offering mobile and remote employees offline access to portals, intranets and other Web-based applications and content. The company's products reduce network costs and improve the productivity of an increasingly mobile workforce. At the core of BackWeb's products is its patented Polite® synchronization technology that can distribute large amounts of data even over narrow bandwidth connections. BackWeb® customers include market leaders such as Boehringer Ingelheim, Centocor, Eastman Kodak, GE Healthcare, Guidant, HP, KLA Tencor, Lam Research, Pfizer and more than one hundred other companies. BackWeb also has strategic reseller alliances with software industry leaders: Plumtree, SAP and IBM. The company is headquartered in San Jose, Calif. and Rosh Ha'ayin, Israel. For more information, visit www.backweb.com or call (800) 863-0100.

Statements in this news release, which are not purely historical, are forward-looking statements within the meaning of the U.S. Securities laws, including statements of beliefs, plans, expectations or intentions regarding the future. Examples of these statements include, but are not limited to, the ability of BackWeb software to allow customers to gain mobile, disconnected use of their portals and help increase field sales and field service productivity, the integration of BackWeb software with BEA products will help developers extend portal applications for offline use without changing the way they work, and the ability of the resulting applications to help field sales and service organizations realize maximum productivity, cost savings, and process acceleration gains while disconnected from the network. Actual results could differ materially from those in such forward-looking statements. Factors that could cause actual results to differ materially include unforeseen technological issues related to use of the BackWeb software, deployment issues related to implementation, unforeseen software errors, competitive factors and business and expense factors that may affect the perceived efficiencies from use of BackWeb's products, and the risks and uncertainties detailed from time to time in BackWeb's periodic reports and registration statements filed with the U.S. Securities and Exchange Commission. BackWeb assumes no obligation to update any forward-looking statements contained in this press release.