BackWeb and FILMSPEED to Create New Internet Distribution System for Hollywood Feature Films

Online Distributor of Streaming Video Content Turns to Polite Push Technology to Power Secure, Scheduled, and Painless Delivery of Feature-Length Films

SAN JOSE, Calif., and VENICE, Calif. — July 24, 2000 — BackWeb® Technologies (Nasdaq: BWEB), a leading provider of push for e-business solutions, and FILMSPEED®, an online syndicator of streaming and downloadable Hollywood film content, today announced plans to incorporate BackWeb's Polite™ push technology into the FILMSPEED RipTide™ client to enable painless and secure Web delivery of Hollywood feature film content.

Available to FILMSPEED affiliates and content partners this fall, BackWeb's patented Polite push technology will combine with FILMSPEED's syndication network and elite video imagery, using Microsoft's Windows Media Format with its advanced digital rights management (DRM) technology, to establish a secure, scalable infrastructure for delivering the Internet's finest quality video experience. BackWeb enables distributors to schedule automatic deliveries of video based on user preferences, by targeting carefully selected groups or individuals for delivery of requested video content.

"BackWeb's Polite push technology accelerates our mission to make the Internet a viable new medium for feature film distribution," said Aron Campisano, CEO of FILMSPEED. "By making it truly painless to receive feature-length content worthy of home theater viewing, BackWeb's push technology further positions FILMSPEED as the leading distributor of Hollywood film content on the Internet."

FILMSPEED RipTide enables Hollywood to protect its content against piracy and creates an online motion picture experience that rivals DVD. RipTide also offers e-commerce integration to support the studios' existing revenue sources, including home video sales and film merchandising.

"We are delighted to join with FILMSPEED to bring broadband-quality video to a narrow-band world," said Eli Barkat, chairman and CEO of BackWeb Technologies. "FILMSPEED sees the spectacular opportunities that the Internet presents to motion picture studios, music publishers, and merchandisers. Relationships like this continue to fortify BackWeb as the Internet's de facto push infrastructure, and make it possible for anyone to painlessly receive the latest broadband digital release over any standard modem connection."

Through Internet syndication, FILMSPEED delivers high-quality Hollywood video entertainment to thousands of Web sites on the Internet. FILMSPEED's one-to-many, wide-area distribution model greatly enhances the Hollywood studios' consumer reach by scaling feature film content to millions, ultimately driving e-commerce sales of movie tickets, home video, music, and film-related merchandise. FILMSPEED is currently available through iSyndicate, Linkshare, and Homestead.

"Consumers really want to have better quality video from the Web for the delivery of film trailers and full feature films," said Kevin Unangst, group product manager, Digital Media Division, Microsoft Corp. "FILMSPEED's and BackWeb's unique delivery technology combined with the exceptional video quality and integrated rights management of Windows Media will help ignite more consumer adoption of digital video on the Web."

Fast becoming a de facto Internet standard, BackWeb's patented Polite push infrastructure allows content publishers and distributors to create truly proactive consumer and e-business sites that automatically and seamlessly deliver targeted, one-to-one and one-to-many content – no matter how media-rich or time-sensitive. With BackWeb, publishers can deliver multimedia-rich digital packages of any size or format, including audio, video, graphics and html. BackWeb's Polite Agent™ avoids disrupting the consumer by using only available bandwidth and politely delivering the information in the background.

About FILMSPEED
FILMSPEED is a wide-area syndicator of secure streaming and downloadable Hollywood film content.. Based in Venice, Calif., FILMSPEED's elite video imagery, seamless integration, and efficient syndication to thousands of Web sites enable our affiliates to offer the latest Hollywood video content, while enabling the major studios to efficiently market to millions of moviegoers. For more information about FILMSPEED, visit http://www.filmspeed.com, or contact the company at 1633 Electric Avenue, Venice, CA 90291, telephone 310-450-4920

About BackWeb Technologies
BackWeb Technologies is a leading offline Web software company. BackWeb extends the value of technology investments by offering mobile and remote employees offline access to portals, intranets and other Web-based applications and content. The company's products reduce network costs and improve the productivity of an increasingly mobile workforce. At the core of BackWeb's products is its patented Polite® synchronization technology that can distribute large amounts of data even over narrow bandwidth connections. BackWeb® customers include market leaders such as Boehringer Ingelheim, Centocor, Eastman Kodak, GE Healthcare, Guidant, HP, KLA Tencor, Lam Research, Pfizer and more than one hundred other companies. BackWeb also has strategic reseller alliances with software industry leaders: Plumtree, SAP and IBM. The company is headquartered in San Jose, Calif. and Rosh Ha'ayin, Israel. For more information, visit www.backweb.com or call (800) 863-0100.

Statements in this news release, which are not purely historical, are forward-looking statements within the meaning of the U.S. Securities laws, including statements of beliefs, plans, expectations or intentions regarding the future. Examples of these statements include, but are not limited to, the ability of BackWeb software to allow customers to gain mobile, disconnected use of their portals and help increase field sales and field service productivity, the integration of BackWeb software with BEA products will help developers extend portal applications for offline use without changing the way they work, and the ability of the resulting applications to help field sales and service organizations realize maximum productivity, cost savings, and process acceleration gains while disconnected from the network. Actual results could differ materially from those in such forward-looking statements. Factors that could cause actual results to differ materially include unforeseen technological issues related to use of the BackWeb software, deployment issues related to implementation, unforeseen software errors, competitive factors and business and expense factors that may affect the perceived efficiencies from use of BackWeb's products, and the risks and uncertainties detailed from time to time in BackWeb's periodic reports and registration statements filed with the U.S. Securities and Exchange Commission. BackWeb assumes no obligation to update any forward-looking statements contained in this press release.