Micrografx to Push Graphics Content with BackWeb Channel

Los Angeles, (March 13, 1997) - At Internet World here today, Micrografx®, Inc. (NASDAQ:MGXI), a global leader in graphics software, unveiled its plans to use BackWeb Technologies' client/server push software to build a personalized Internet broadcasting channel for regular delivery of rich graphics content and applications directly to PC users' desktops. The company will create a segmented channel to deliver appropriate, targeted content and software updates to users of its graphics products, from web graphics to structured diagramming and enterprise graphics to personal creativity.

"BackWeb's technology gives us a way to deliver an ongoing stream of personalized content to our customers, whether it's seasonal greeting cards and artwork for consumers, or the latest process models for companies that are on a fast-track for business process reengineering," said Doug Richard, CEO of Micrografx. The potential for this kind of sustainable, personal, value-add relationship with customers reflects an inflection point in the industry, and we intend to make it a way of doing business for our company."

Micrografx plans to use its BackWeb channel to deliver software updates, best business practices and other industry-specific process models to enterprise customers using Micrografx FlowCharter® 7 for business process reengineering. For users of its Webtricity™ web graphics software, Graphics Suite™ 2 enterprise graphics suite, and personal creativity products, Windows Draw® and CreataCard® Plus™, Micrografx plans to broadcast rich graphics content, mini applications, ActiveX controls, VRML worlds, artwork and greeting cards.

The Micrografx personalized broadcasting channel will be available in the next quaarter. To receive content, users can go to the Micrografx site at www.micrografx.com or the BackWeb site at www.backweb.com, download the free client software and subscribe to the Micrografx channel. Subscribers will then receive content from Micrografx at regular intervals, downloaded in the background during idle online time. Users will be alerted to the arrival of the content with BackWeb's unique Flashes, which find users in the application they're using and alert them with a brief summary at the bottom of the screen. If interested, the user simply clicks on the Flash to get the downloaded content.

About Micrografx
Micrografx is the global leader in developing and marketing business and consumer graphics software. Its graphics software titles include Graphics Suite, Small Business Graphics & Print Studio, FlowCharter, Simply 3D, Windows Draw, and American Greetings CreataCard Plus. The company's U.S. operations are based in Richardson, Texas, with development offices located in San Francisco and Los Angeles. International subsidiaries are located in Canada, the United Kingdom, France, Germany, Italy, the Netherlands, Australia and Japan. For more information on Micrografx, its award-winning graphics software and content for creative expression, visit the Micrografx home page at www.micrografx.com.

About BackWeb Technologies
BackWeb Technologies is a leading offline Web software company. BackWeb extends the value of technology investments by offering mobile and remote employees offline access to portals, intranets and other Web-based applications and content. The company's products reduce network costs and improve the productivity of an increasingly mobile workforce. At the core of BackWeb's products is its patented Polite® synchronization technology that can distribute large amounts of data even over narrow bandwidth connections. BackWeb® customers include market leaders such as Boehringer Ingelheim, Centocor, Eastman Kodak, GE Healthcare, Guidant, HP, KLA Tencor, Lam Research, Pfizer and more than one hundred other companies. BackWeb also has strategic reseller alliances with software industry leaders: Plumtree, SAP and IBM. The company is headquartered in San Jose, Calif. and Rosh Ha'ayin, Israel. For more information, visit www.backweb.com or call (800) 863-0100.

Statements in this news release, which are not purely historical, are forward-looking statements within the meaning of the U.S. Securities laws, including statements of beliefs, plans, expectations or intentions regarding the future. Examples of these statements include, but are not limited to, the ability of BackWeb software to allow customers to gain mobile, disconnected use of their portals and help increase field sales and field service productivity, the integration of BackWeb software with BEA products will help developers extend portal applications for offline use without changing the way they work, and the ability of the resulting applications to help field sales and service organizations realize maximum productivity, cost savings, and process acceleration gains while disconnected from the network. Actual results could differ materially from those in such forward-looking statements. Factors that could cause actual results to differ materially include unforeseen technological issues related to use of the BackWeb software, deployment issues related to implementation, unforeseen software errors, competitive factors and business and expense factors that may affect the perceived efficiencies from use of BackWeb's products, and the risks and uncertainties detailed from time to time in BackWeb's periodic reports and registration statements filed with the U.S. Securities and Exchange Commission. BackWeb assumes no obligation to update any forward-looking statements contained in this press release.